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Born in Amsterdam, G-STAR has been dedicated to the cloth, the craft, and the culture of denim since 1989. Driven by creativity, they turn ideas into denim while forging our own distinctive path. They introduced untreated and raw denim to the fashion world, elevating the fabric into a mature and sophisticated material. They have led the way in creating anatomic denim, the first-ever 3D-shaped jeans.
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